for a world being urged to move more, far too much time is spent arguing about how.
high-intensity interval training (hiit) was once the domain of elite athletes, but it has since surged into the mainstream, promising busy people a way to get fit faster, sweat harder, and do it all in less time. it’s efficient, effective, and doesn’t require a gym membership or hours to spare. but what began as a novel approach to exercise has become something else entirely: polarizing.
the rise of hiit has triggered a divisive and often toxic debate instead of uniting people around a movement. supporters praise it as revolutionary, while critics dismiss it as unsustainable. lines have been drawn, teams have been chosen, and somewhere along the way, the original goal—getting more people to move—has been lost in the noise.
that’s the irony: while experts and researchers battle over the ideal way to exercise, millions of people are quietly choosing not to exercise at all.
what hiit promises—and why it scares people off
hiit is simple in theory. it involves alternating between brief periods of high-effort activity and short rest intervals: sprint, recover, repeat. the result is a workout that can be completed in a fraction of the time of traditional endurance routines. for many, this structure is a game changer—especially for those balancing careers, family and a general aversion to long exercise sessions.