roughly five million canadians live with migraine, a complex neurological disorder that causes moderate to severe headaches that can be debilitating for the people who experience them. along with pain, migraine can also drive sensitivity to light and sound, nausea and vomiting, cognitive dysfunction, and dizziness.
even though many people have experienced a migraine themselves or know someone who has, the general understanding of the condition is lacking in canada. in many ways, people still perceive migraine as nothing more than a bad headache.
the relatively new campaign, led by pfizer canada in collaboration with migraine canada and migraine quebec, aims to change the way people perceive migraine. in its second year, the campaign, dubbed out of office for migraine awareness, calls on employees to set an out-of-office message for four hours throughout the month of june. its primary goal is to demonstrate to employers and employees the detrimental impact of migraine on individuals in the workplace.
“migraine can be trivialized both in professional environments and in day-to-day life. we work hard to provide resources to those who experience it, as well as those in their personal and professional circles, so they can gain a deeper knowledge of the condition, its possible treatments, and the potential accommodations that can help sustain employment amidst the challenges,” says véronique clément, executive director, migraine québec, in a press release.