signs inside inform customers of the store’s ai-monitored surveillance cameras, which use facial recognition to flag suspicious behaviour, such as when someone appears to take more items than they pay for.
hilal says that because entry requires a credit card authenticated through the company app, theft risk remains relatively low.
“people in the city are just very busy and don’t want to spend hours going to the grocery store,” he said.
cashierless store, aisle 24 on robson street in vancouver, bc, september 18, 2025.
arlen redekop
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in july, the brand opened a second b.c. location in richmond at 5788 gilbert rd. it is aiming to open its next location in burnaby this fall.
“cashierless shopping has already taken off on the east coast,” according to hilal. “aisle 24 has 30 stores in ontario already.”
while aisle 24 targets busy city shoppers seeking speed and convenience, squamish is taking cashierless shopping in a different direction — one rooted in local products and community trust.
farmers on duty, which opened a cashierless store just a month ago in the squamish town hub, is restocked daily at 6 a.m. with items including milk, bread, produce and fish.
owner felipe hidalgo says the concept has quickly become popular.
“we see about 100 customers a day, mostly during late evenings and early mornings when other stores are closed.”
inside the new cashierless produce store in squamish, farmers on duty. handout photo. credit: felipe hidalgo.
felipe hidalgo